Colin Kaepernick and the media during the kneeling of national anthem

In blogs before this one I have talked about media and how they effect sports positively and negativity. With this blog I want to go more in depth with that and talk about a sports figure and him kneeling during the nation anthem to try to make a point, and what the media's role is in this process.A little background on the information, Kaepernick was the back-up quarterback for the San Francisco 49ers. During preseason play this fall he decided to kneel during the national anthem to prove a point in all that is happening across the United States with all the police shootings and what not. He still is doing so up to this day and he was named starting Quarterback before their last game.
I want to now talk about how the media is playing an effect on this happening. The media, in my opinion, is bringing this up in a way that it looks like it is okay with what he is doing. My question is what does that teach the youth of America? There are teams all over the nation doing so from youth football to High School football all because the media is bringing a star in the NFL and showing what he is doing and no one has done anything about it. They say that he is trying to "bring justice and liberty to everybody", but i think it is not right at all. People fight for our freedom and justice all the time, but they don't mention that in the news or in any other media. All i am trying to say in this blog is that what he is doing is wrong in my opinion and the media is not helping.